Soil testing kits marketplace for small farmers

A trusted marketplace connecting small farmers around soil testing kits, with verified profiles, reviews, secure payments and dispute handling.

Target audience

Small farmers

Problem solved

Small farmers often overpay for soil testing kits because pricing is opaque and alternatives are hard to compare.

Solution

Launch as a lean web app using Cold chain, Solar pumps and Weather APIs, starting with one core workflow done exceptionally well.

Technologies

Cold chain, Solar pumps, Weather APIs

Monetization

Input sales commission; Advisory subscriptions

Challenges

Trust building; Low digital literacy

Improvements

Offer WhatsApp-based onboarding and support for non-technical users.; Create a referral program that rewards users for inviting others.