Social media management learning hub for small businesses

A curated learning hub with bite-size courses, templates and a community to help small businesses master social media management.

Target audience

Small businesses

Problem solved

Small businesses waste hours every week on social media management due to manual processes and scattered tools.

Solution

Launch as a lean web app using Google ads, Meta ads and SEO tools, starting with one core workflow done exceptionally well.

Technologies

Google ads, Meta ads, SEO tools

Monetization

Monthly retainers; Campaign commissions

Challenges

Algorithm changes; Proving ROI

Improvements

Introduce tiered pricing with a free starter plan to lower adoption friction.; Add a mobile app with offline mode for low-connectivity users.