Mobile-first Retirement planning app for homemakers

A fast, offline-friendly mobile app that puts retirement planning in the pocket of every one of homemakers.

Target audience

Homemakers

Problem solved

Homemakers often overpay for retirement planning because pricing is opaque and alternatives are hard to compare.

Solution

Launch as a lean web app using Dashboards, Fraud detection and Encryption, starting with one core workflow done exceptionally well.

Technologies

Dashboards, Fraud detection, Encryption

Monetization

Transaction fees; Subscriptions

Challenges

Trust deficit; Low financial literacy

Improvements

Add Urdu language support to reach a wider local audience.; Build an analytics dashboard so users can measure their ROI clearly.