Expense splitting subscription service for salaried workers

A curated subscription service delivering expense splitting essentials to salaried workers on a flexible monthly plan.

Target audience

Salaried workers

Problem solved

Salaried workers often overpay for expense splitting because pricing is opaque and alternatives are hard to compare.

Solution

Launch as a lean web app using Dashboards, Fraud detection and Encryption, starting with one core workflow done exceptionally well.

Technologies

Dashboards, Fraud detection, Encryption

Monetization

Lending spreads; Premium analytics

Challenges

Trust deficit; Low financial literacy

Improvements

Build an analytics dashboard so users can measure their ROI clearly.; Introduce tiered pricing with a free starter plan to lower adoption friction.