Health insurance guidance marketplace for athletes

A trusted marketplace connecting athletes around health insurance guidance, with verified profiles, reviews, secure payments and dispute handling.

Target audience

Athletes

Problem solved

Athletes often overpay for health insurance guidance because pricing is opaque and alternatives are hard to compare.

Solution

Build an MVP with FHIR records and Health apps, validate with 20 pilot users, then expand features based on real feedback.

Technologies

FHIR records, Health apps, Wearables

Monetization

Subscriptions; Clinic SaaS

Challenges

Patient data privacy; Trust in online care

Improvements

Build an analytics dashboard so users can measure their ROI clearly.; Introduce tiered pricing with a free starter plan to lower adoption friction.