English speaking practice community network for exam candidates

A members-only community where exam candidates share English speaking practice knowledge, opportunities and collaborations.

Target audience

Exam candidates

Problem solved

Exam candidates often overpay for English speaking practice because pricing is opaque and alternatives are hard to compare.

Solution

Launch as a lean web app using Quiz software, YouTube and Zoom, starting with one core workflow done exceptionally well.

Technologies

Quiz software, YouTube, Zoom

Monetization

Certification fees; Marketplace commission

Challenges

Pricing sensitivity; Finding quality teachers

Improvements

Create a referral program that rewards users for inviting others.; Add Urdu language support to reach a wider local audience.