Online grocery subscription service for parents

A curated subscription service delivering online grocery essentials to parents on a flexible monthly plan.

Target audience

Parents

Problem solved

Parents waste hours every week on online grocery due to manual processes and scattered tools.

Solution

Launch as a lean web app using Facebook ads, Inventory software and Payment gateways, starting with one core workflow done exceptionally well.

Technologies

Facebook ads, Inventory software, Payment gateways

Monetization

Upsells and bundles; Affiliate marketing

Challenges

Cash-on-delivery fraud; Returns handling

Improvements

Create a referral program that rewards users for inviting others.; Add Urdu language support to reach a wider local audience.